Welcome to the second edition of Founder Fridays, where I pull back the curtain on three brothers building a Florida apparel brand rooted in Faith, Family, and Freedom. I promised myself I would be consistent with this and already missed a week. For good reason, though. Corey and I were headed up to Ocala to set up our booth for the North Central Florida Outdoor Expo. A Weekend in Ocala These shows are a gambit. I love meeting our customers face to face. Watching somebody pick up a shirt, turn...
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Welcome to the first edition of Founder Fridays. Every Friday, we're pulling back the curtain on what it actually looks like for three brothers to build an apparel brand on the values of Faith, Family, and Freedom. Some weeks that will be a lesson we learned the hard way. Other weeks it will be a look at what we're working on before anyone else sees it. Still Here Six Years Later September 12th will mark six years of Raised On It. There have been plenty of wins in that stretch,...
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